HubSpot Certification Courses to Have Partners Take (Possible Duplicate 2)

MAD's recommended HubSpot training sessions for each hub within the CRM starter suite.

Marketing | Sales | Service | CMS | Operations

How to Access HubSpot Academy

To access the HubSpot Academy, navigate to the top right-hand side of your screen within HubSpot and click on your profile. A dropdown should appear and you can then navigate to the HubSpot Academy.

Marketing Hub

HubSpot Marketing Software - https://app.hubspot.com/academy/h/tracks/5?ruid=9826689

• HubSpot Marketing Software is a certification course that takes you through the in's and out's of all the Marketing Hub has to offer.
• Course Priority: High

Building a Marketing Campaign in Marketing Hub Starter - https://app.hubspot.com/academy/h/tracks/69?ruid=9826689

• Learn how to utilize the basic tools to create an entire marketing campaign all within HubSpot.
• Course Priority: Low

Inbound (General) - https://app.hubspot.com/academy/h/tracks/24?ruid=9826689

• A certification course on HubSpot's inbound methodology and flywheel approach to business regarding sales, marketing, and customer service.
• Priority: Medium

Inbound Marketing - https://app.hubspot.com/academy/h/tracks/24?ruid=9826689

• A certification course on the fundamentals of utilizing an inbound approach for marketing.
• Priority: High

Sales Hub

HubSpot Sales Software - https://app.hubspot.com/academy/h/tracks/12?ruid=9826689

• A certification course on utilizing HubSpot for prospecting and closing sales with sales hub software.
• Priority: High

Mastering the Basics of Sales Hub Starter - https://app.hubspot.com/academy/h/tracks/44/intro

• See how you can implement your sales process into HubSpot just using the basic sales hub tools.
• Priority: Medium

Set Up Your HubSpot CRM for Growth - https://app.hubspot.com/academy/h/tracks/39?ruid=9826689

• Understand how the CRM plays a part in your sales process and why it is critical for growth.
• Priority: Low

Inbound Sales - https://app.hubspot.com/academy/h/tracks/9?ruid=9826689

• A certification course that will teach the inbound sales fundamentals and the steps to delivering a personalized buyer experience that is more likely to close.
• Priority: High

Service Hub

Service Hub Software - https://app.hubspot.com/academy/h/tracks/97/1044818/4917

• A certification course perfect for anyone involved in using HubSpot's service hub, giving you all the know-how to effectively run your service operations within the software.
• Priority: High

HubSpot Reporting - https://app.hubspot.com/academy/h/tracks/98/intro

• A certification in the art of report building, giving you and your team the skills to create meaningful reports and dashboards.
• Priority: Medium

CMS Hub

HubSpot CMS For Marketers - https://app.hubspot.com/academy/h/tracks/87?ruid=9826689

• A certification course containing and overview of HubSpot's content management system and how marketers can best take advantage of the tools offered.
• Priority: High

Building a Website in CMS Hub Starter - https://app.hubspot.com/academy/h/tracks/1011126?ruid=9826689

• A great resource for a more basic understanding of HubSpot's CMS and how to build a website from the ground up.
• Priority: Medium

Operations Hub

Introduction to Operations Hub - https://app.hubspot.com/academy/h/lessons/1002819/4210?ruid=9826689

• A very basic overview of Operations Hub, going over the capabilities this hub provides.
• Priority: Medium

HubSpot Objects and Integration Options - https://app.hubspot.com/academy/h/lessons/1017823/4665?ruid=9826689

• An overview of the potential integrations with HubSpot and how they interact with objects.
• Priority: Medium

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